"Your true brand is the effect of your product/service on your customer's life."
If you want your brand to be memorable... you must provide a reason for your customer to remember you.
It has been estimated that the average person is exposed to around 5,000 advertisements each day. Getting a customers attention requires transparency, authenticity and a unique and REAL value proposition.
“However beautiful the strategy,
you should occasionally
look at the results.”
It's not only profitability that you should consider when creating a marketing strategy. If you want growth and sustainability you need loyal customers. Consider how your business & marketing impacts your community.